14 12, 2013

Bing Search Results Get Cleaned Up

By |December 14th, 2013|Categories: Search Engine Optimization|Tags: |

The latest is that …Bing Search Results Get Cleaned Up

Bing has been hard at work getting rid of Junk links from its index with the goal to provide users with better looking and more relevant search results. Following issues top their list:

i.         Dead Links

ii.         Soft 404’s

iii.         Missing Meta Data

iv.         Parked Domains

 

In a March 19th Blog Post Bing announced the moves they’ve made to clean out those unwanted trash results.

There are no changes observed yet as far as rankings are concerned. However, please make sure to check your website for any of these issues and clear them before Bing takes […]

13 12, 2013

Google Updates Webmaster Tools

By |December 13th, 2013|Categories: Search Engine Optimization, Social Media Marketing|Tags: |

Its a known fact that Google Updates Webmaster Tools. Google has made some major changes to its Webmaster Tools that affect who and how you can view data for your site.

Firstly, Google has added a highly requested feature that allows you to grant other users different levels of access to your Webmaster tools account.

Initially, there was only one option and anyone that needed access had to be given owner level access which allowed them to change properties without your permission. But now, with Google’s new User Administration page you can grant up to 100 new users access to your account […]

13 12, 2013

Firefox to use Google secure search by default

By |December 13th, 2013|Categories: Blog, Mobile Marketing, Online Video Marketing, Search Engine Optimization, Social Media Marketing, Uncategorized, Website Design|Tags: , |

Starting this month, you can expect to see some changes in your Google Analytics data. Unfortunately, you will notice that the “not provided” category in your Google Analytics will grow.

Mozilla has officially stated that Firefox will soon be switching to a Google’s SSL search by default for their in browser search.

Since Firefox holds around 25% of browser traffic at the moment, you can expect the “not provided” number to increase in the coming days.

13 12, 2013

Google Semantic Search SEO Optimization

By |December 13th, 2013|Categories: Blog, Mobile Marketing, Online Video Marketing, Search Engine Optimization, Social Media Marketing, Uncategorized, Website Design|Tags: |

HOW GOOGLE’S SEMANTIC SEARCH WILL CHANGE YOUR SITE’S SEO  —  Google Semantic Search SEO Optimization

The next major change in Google search is here. According to Google’s Amit Singhal, Google’s switch to semantic search technology which will soon be implemented to supplement Google’s current keyword search system.

With Semantic Search Technology, Google will recognize keywords as “entities” which can be persons, places, or things.

For example, when you search for the Empire State Building, Google will know that you’re searching for a building, that it’s in New York City, where in the city it is, how tall it is, etc. It can […]

13 12, 2013

Google Places Address may need to be hidden

By |December 13th, 2013|Categories: Blog, Mobile Marketing, Online Video Marketing, Search Engine Optimization, Social Media Marketing, Website Design|Tags: , |

Recently some business owners found that their Google Map listings have disappeared entirely without any warning or an explanation. After some scrambled to figure out what happened to their previously strong listing, someone received a prompt email from a Google employee quoting an extremely obscure passage in the Google Places Help Files:

What are my options when defining a service area?

Don’t receive customers at your location? Serve customers at their location? Select the “Do not show my business address on my Maps listing” option within your dashboard — if you don’t hide your address, your listing may be removed from […]

13 12, 2013

Why Rich Snippets are must for every website

By |December 13th, 2013|Categories: Search Engine Optimization|Tags: |

Let’s face the facts: Being ranked high in search engine results pages (SERPs) is nice but more often than not are no longer enough to ensure a successful online marketing effort.

 

RICH SNIPPETS is a design which provides the searcher with more useful and informative search results. Rich snippets are part of increasingly enhanced SERPs designed to help users make decisions before they click.

Webmasters have a unique way of understanding web pages and its content. Though rich snippets can take many forms, it is usually in a form of structured content (to provide more information about the page and business) […]

13 12, 2013

Over Optimized Sites in Google by Matt Cutts

By |December 13th, 2013|Categories: Search Engine Optimization|Tags: |

Earlier this month, Matt Cutts mentioned that Google was working on a new change in its algorithm that would make GoogleBot much smarter to pick out overly optimized sites ( that rank well in search results ) and penalize them.

 

Although this might sound new and we’re sure that sites will be hit – this is not a new concept. Google has been penalizing sites, but it will be on a much larger scale now.

 

 

We believe the sites with an un-natural link profile will be the most exposed to this update. It’s the most commonly used tactic to rank a […]